Craft India
01. Development
Behind CraftIndia's development is a realstory,a single mother carrying her love for
Indian craft into a new country.
02. Concept Design
We shaped CraftIndia's concept around a founder'sown story, blending traditional embroidery and craft,
reimagined for homes far from India
03. Implementation
Implementing CraftIndia's identity meant honoring realhandicrafts, applying them carefully across clothing,
textiles, and accessories sold across Sweden.
04. Design Pride
We're proud of CraftIndia's design becauseit's honest, built on a real founder's journey
from India's craft to Sweden's homes.